← 5.3 Marketing of Goods and Services
What marketing is and why it matters
Pre-Technical Studies · Grade 8 · about 40 minutes
Define marketing as finding customers, shaping an honest offer and communicating it, and explain why a Kenyan business needs it.
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- 9 sections of explanation, worked examples and diagrams
- 1 practice task with hints and worked answers
- A quiz that marks itself as you go
- Your progress kept across every subject you take