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← 3.4 Marketing agricultural produce

Physical and digital market outlets

Agriculture · Grade 10 · about 40 minutes

Where Kenyan produce actually sells: farm gate, Wakulima and Kongowea, cooperatives, shops, processors and export, plus WhatsApp and aggregator platforms, chosen by more than the shout of a high price.

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  • 8 sections of explanation, worked examples and diagrams
  • 1 practice task with hints and worked answers
  • A quiz that marks itself as you go
  • Your progress kept across every subject you take
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Other lessons in this sub-strand

  1. Preparing and marketing agricultural produce
  2. Cleaning, sorting and weighing produce
  3. Grading produce for Kenyan markets
  4. Packaging, branding and labelling
  5. Physical and digital market outlets
  6. Marketing expenses and net income